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Pompei on authenticity (past link)
Seth's post on authenticity earlier this week reminded me of my interview a year ago with Ron Pompei, all about authenticity:
Where would you rather shop, at a farmer's market or a supermarket? At a farmer's market you get good food, sold to you by the farmer who grew it. And she's not pretending to be Amish - that's not a costume. Everything there is authentic.
In a supermarket you get unidentifiable material, wrapped in plastic, with a bar code on it - you bring it to the front, swipe it with a laser, and then if you want to ask that person anything about that product, they have no idea. They only work the cash register. Ever notice how a supermarket is a horrible experience?...
You can also watch Ron's video clip on the Gel 2005 video clips page.
