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May 17, 2005 02:24 PM

Broken: Star Wars gift bag

Boing Boing reports on a disappointing gift bag at a Star Wars premiere event.

(They should have seen the awesome Gel 2005 gift bags - books, music, magazines, magnets, ...!)


wow... 500 bucks for a crappy meal, a video tape of samuel l jackson, a 7.50-10.00 movie (depending on where you live) and a bag with 15 dollars worth of stuff in it... so lets approximate.

Meal = no greater than $25

Video Tape (dvd?)= ripoff price of $25

Movie = no more than $10

Gift bag = no more than $20

grand total = $80


hrmmm... where did that 420 dollars go?

definitely broken

Posted by: Dragon at May 17, 2005 03:50 PM

I would have been so angry...

Posted by: Chaos at May 17, 2005 04:33 PM

"hrmmm... where did that 420 dollars go?"

Um, to charity, maybe? (And consequently to reduce the guy's tax bill.)

Posted by: mph at May 17, 2005 05:38 PM

Dragon, if you'd read the article to completion, the event was intended as a fundraiser.

Heck, it wouldn't have even taken reading it to completion, it's right there in the second paragraph of the letter: "We only received a video taped interview of Samuel L. Jackson from the New York set of his new movie. Not once before were we told that he would not be attending the event. Considering he was the main chair of the fundraiser..."

Granted, the article is somewhat broken because it doesn't mention that clearly, and it doesn't really do a good job of specifying what the fundraiser was for... later on it says something about ANSA, which appears to refer to

This all being said, the whole thing would have disappointed me, too.

Posted by: anitsirK at May 17, 2005 05:44 PM

i understood that it was a fundraiser, but if you approximate, that 100 of this, from each persons payment goes into paying for the setup (which considering the terribly planned array of events id say it was about 50 bucks a person to pay for the setup) you still have 370 just going to charity. and i'd say when you advertise an "incredible gift bag containing Star Wars merchandise" and an "Intergalactic After-Party."

you should provide something a bit more than a bag full of stuff you got as donations from random companies.

Posted by: Dragon at May 17, 2005 05:51 PM

ja, that's certainly broken. considering the amount of money held by Lucas, you'd expect better. I'd expect this from a local Star Wars fan club, not Star Wars itself. This is so terribly broken it isn't funny.

Posted by: Bob at May 17, 2005 09:53 PM

Dragon said 420

Posted by: jhvmn at May 17, 2005 11:23 PM

For Pete's sake. It's a FUNDRAISER! The purpose of the event was to raise money, not to give Star Wars fan(atic)s a fancy way to see their movie.

Last month I paid $150 to eat boiled crawfish. A meal that would cost only $20 or so at a restaurant. I didn't get a gift bag, just the mea1! No celebrity even sent a video, much less showed up. And I was *happy* to do it! Why? Because it was a fundraiser for my church!

If you're expecting to get your money's worth for an event then don't go to a *fundraiser*!

Posted by: Jay at May 18, 2005 09:32 AM

You should visit a free premiere event were no one wants your money.

Check this out:,1203,OID4351978,00.html

Posted by: MB at May 18, 2005 11:25 AM

how do you know it's free?

Sprachen sie Deutch? (probably spelled wrong- i can pronounce it right, though.)

Posted by: Bob at May 18, 2005 12:06 PM


Even for a fundraising event, which in this case was some charity effort, you want to please and delight the people who are donating. I don;t think that anybody paying $500 for this premiere was expecting to receive $500 worth of goods and services. People understand that they are overspending by a wide margin to support a charity. But people do like a little in return for their overspending. The come-on for this event promised swell Star Wars swag. What they got was the standard crap that one could pick up wandering around the product displays at a county fair.

Think about the reaction people to a charity event where they feel they are being conned. Do you think these people will be motivated to donate again?

Customer experience doesn't just apply to for-profit businesses.

Posted by: Carlos Gomez at May 18, 2005 02:25 PM


well that suxorz

oh ya the topic ... its charity what do you exspect but they should have atleast had a live guest sperker the taped thing is kinda insulting for 500$

Posted by: geez at May 18, 2005 02:27 PM

Does anyone every check their spelling anymore?

Posted by: Onery at May 18, 2005 06:04 PM

apperantly mot!

Posted by: Andy Hoffman at May 18, 2005 11:03 PM

A fundraiser org. needs a base line of people that they can count on to come to their events, but if they disappoint those people they aren't going to be very effective. You need to make them want more (just like they do with making Star Wars movies).

Posted by: bio-g at May 20, 2005 02:16 AM

I agree with Carlos.

Yes, noone expected $500 of stuff, but they could have at least gave Star Wars themed gifts! Maybe some exclusive thing you can't get in a cereal box?

Read the description:"incredible gift bags containing Star Wars merchandise","an historic occasion"...

Something's definetely broken!

_\\*ul b asimilatd]      ... hmm no less- or greater-than signs?

Posted by: A1 at May 21, 2005 03:27 PM

I also agree w/ Carlos. C'mon, at least they could get some stars from the film to show up since it is for a good cause! It also would have not killed them to at least take pics with the fans. The bag, taped interview, and food would have all been insulting to me. Even though this was a fundraising event, $500 could have gotten a lot more, and considering the minimum amount was $500, I feel sorry for the bleeding hearts who paid more than $1,000. Did they even inform the fans what the fundraiser was for??

Posted by: Adrian at May 23, 2005 01:48 PM

Hey Jay, did you *expect* to eat boiled crayfish? Or did they advertise steak & lobster? It isn't the charity, it's the false advertising.

Posted by: Bob at May 24, 2005 09:36 AM

so broken it's not even funny!

Hes hould write a letter of complaint tothe chairman of the event, He could have gotten a better deal going to the premier in hollywood!

I nearly got to go to that on business, but then the carted me off somewhere else... *sigh*

Posted by: xjanal at May 24, 2005 01:11 PM

But I think it's funny!

BTW, I e-mailed the author of that blog requesting a photo of the actual bag, but I NEVER GOT IT!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Posted by: Seth Nelson at July 17, 2005 10:02 PM

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