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October 13, 2006 12:03 AM

Broken: Science Fiction Book club flyer

NostringsA reader named  C. D. Tavares writes in:

This flyer from the Science Fiction Book club promises:

All books in the enclosed catalog and flyers $9.99 each.
It's that simple.
No strings attached.
End of story.

But on the opposite side the flyer says:

- Please note: Harry Potter books and Eldest are not eligible for the $9.99 offer. Orders for these books will be priced at regular Club price

- Offer subject to change

The advertising line "End of Story" is inappropriate for this promotion.

Posted in Advertising

Comments:

Harry Potter is science fiction now? Jeeze.

Also were those books actually listed in the catalog, or was it a catch-all thing just in case?

Posted by: fluffy at October 13, 2006 02:08 AM

broken indeed, "end of story" doesn't make sense at all with those strings attached

Posted by: gravano at October 13, 2006 06:36 AM

heck...who knew that "end of story" meant a whole 'nother page of strings attached...???

Posted by: kevin at October 13, 2006 10:36 AM

and come to think of it, i'm broken as well, because i repeated what gravano said

Posted by: kevin at October 13, 2006 10:42 AM

Wow...have we stooped so low here that we're picking on lame advertising tags?

Posted by: Vicky K. at October 13, 2006 11:15 AM

Hey, broken is broken, right?

Posted by: S of J at October 13, 2006 12:35 PM

I agree with fluffy here... before this can be called broken, I'd have to know that the books listed as not being included are actually in the "enclosed catalogue and flyers". Its possible they aren't in the enclosed things and they put those statements in there, just so no one would try to say they should be included.

I'm guessing that its more likely that those books are included in the catalogue, etc, and instead of reprinting the entire catalogue all over again, just to leave out those few that wouldn't be included, they wrote the above ad... much more cost effective (and kills fewer trees), but if that is the case, then they really shouldn't have been quite so emphatic that everything is included.

Posted by: Memnon at October 13, 2006 01:25 PM

It's broken because the "Truth in Advertising" laws in the US are broken.

You couldn't publish this ad in the UK worded like this.

Posted by: David at October 13, 2006 05:33 PM

what's broken is that Harry Potter and Eldest are considered sci fi

Posted by: El Nacho at October 13, 2006 08:53 PM

With all those strings attached, the deal could be a marrionette!

Posted by: Gabriel J. Smolnycki at October 14, 2006 04:57 PM

Another string attached: notice the "Standard shipping and handling fees apply". Isn''t there supposed to be an asterisk somewhere in the front?

Posted by: st33med at October 15, 2006 05:40 PM

Comments on this entry are closed



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