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March 12, 2007 12:03 AM

Broken: (Just for Fun) Corn Pops cereal box description

CornpopsMark Crummet points out:

Kellogg's Corn Pops currently has a front-of-box description containing the text "Big Yellow Taste," which made me do a double-take. I'm not sure colors have a taste. [Except maybe for veal. Hmm. No, I was thinking of "teal." -mh]

Or maybe it's targeted at people with synesthesia - the condition of experiencing color as taste. So next year's box will boast, "Now even yellower!"

Comments:

Anyone have any Purple drink?

Posted by: LafinJack at March 12, 2007 01:18 AM

Haha! Very nice, LafinJack! ;D

Posted by: ambrocked at March 12, 2007 08:37 AM

It's a good thing milk tastes so white. Wouldn't want to overpower the big yellow taste.

Posted by: lefty-chef at March 12, 2007 09:15 AM

Will eating yellow-tasting Corn-Pops with Blue Gatorade will taste a little... green?

Posted by: Magzime at March 12, 2007 11:07 AM

From the Rolling Stones' "You Can't Always Get What You Want"

I went down to the Chelsea drugstore / To get your prescription filled / I was standing in line with Mr. Jimmy / And man, did he look pretty ill / We decided that we would have a soda / My favorite flavor, cherry red.

:-)

Posted by: tartan at March 12, 2007 12:00 PM

And, for your further amusement, from "The Sound of Music," the morning just after Maria has fled the children and the Captain to return to the convent:

CAPTAIN ... What have we got here?

BARONESS Pink lemonade.

MAX Laced with, uh, lemonade.

The Captain shudders.

...

CAPTAIN ... I think I'm

brave enough to try some of that.

...

BARONESS Not too sweet, not too sour.

MAX Just too, um, pink.

:-)

Posted by: tartan at March 12, 2007 12:13 PM

I'm also intrigued by the "puffed crunch". How do you puff a crunch?

Posted by: mathew at March 12, 2007 01:06 PM

In all seriousness, I wish I had synesthesia. I would welcome the chance to experience sensation in a new way.

However, I do not think we can declare this broken until a person with synesthesia can evaluate Kellogg's claims. Until then, this is only 'unusual'

Posted by: freedomlinux at March 12, 2007 04:05 PM

_@_v - don't eat the yellow cereal...

Posted by: she-snailie_@_v at March 12, 2007 08:57 PM

_@_v - or is that yellow snow? i forget...

Posted by: she-snailie_@_v at March 12, 2007 08:58 PM

Technically, synesthesia would be the opposite: perceiving tastes as colors. Or sound, ideas, people, or any other thing, really. One of my ex-girlfriends was a synesthesian. Then again, I still think she's just crazy.

-Evan

Posted by: evanseeds at March 12, 2007 10:53 PM

It's the new and improved Soylent Yellow.

Posted by: Knights_Who_Say_Ni at March 13, 2007 01:54 AM

_@_v - soylent yellow, made with the best stuff on earth - people! now minty flavoured!

Posted by: she-snailie_@_v at March 13, 2007 01:56 AM

"How do you puff a crunch?"

Actually, this is valid (well, in practice if not grammatically).

Food is tested for many qualities, only some of which are about taste. Two distinct qualities 'crispiness' (how it breaks in the mouth - like a potato chip) and 'crunchiness' (how it crumbles - like granola). If the food were not puffed, it would be crunchy. To make it crispy, it has to be light, and filled with air.

Posted by: DavesBrain at March 13, 2007 12:01 PM

I WANT A FREE LICENSE PLATE!

Posted by: DavesBrain at March 13, 2007 12:22 PM

My favorite example of this sort of thing is Cheez-It Twisterz baked cheese snacks with the Hot Wings & Cheesy Blue flavor. I like how this doesn't describe the cheese content of these things, only their blueness.

Posted by: Mark at March 13, 2007 10:28 PM

Evanseeds: Actually, synaesthesia is when a stimulus to any sense triggers a different sensation; it can occur between any two senses. So it could be percieving tastes as colors, colors as tastes, sounds as tactile, touch as scent, etc. One of the most common forms of synaesthesia, called "grapheme-color synaesthesia," is the perception that individual letters and numbers are tinged with colors. For example, P's might been seen as yellow and R's as orange.

Posted by: cmadler at March 13, 2007 10:43 PM

South Park predicts the future.

"What flavor did you get?"

"Red, I think."

Posted by: sublight at May 17, 2007 07:07 AM

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